Our process
Together with our clients we want to make a positive impact on the world.
We explore and create brand identities for businesses and organisations making a positive impact in legal, risk consultancy, business auditing and technical sectors.
We bring brand identity, web design and digital strategy to harness the power of your business to define differentiation in its positioning.
Using our BRIDGE framework helps to plan and implement the best route to get you to where you want to be. Each step defines a clear part of the process and, once complete, for review and refinement.
Our Process
The BRIDGE framework
Background
We start by getting to know you and understand what makes your business tick. How did you get to where you are now? What’s the context?
Research
Audit current assets, competitors & performance. Then research your business usp, topics & trends to inform gap/opportunity analysis.
Ideate
Explore creative concepts, narratives and opportunities to create an distinctive business.
Design
Put the ideas into practice to define the unique look and voice of the business, the customer experience and media used to distribute content and engage users.
Generate
Here's where the plans take life and we create and connect the assets and platforms needed to deliver the project.
Execute & Evaluate
The final steps are to launch the brand, train everyone that will be managing the platforms and systems. All the while we ensure that the results are tracked and reviewed so we can spot further opportunities and make continual improvements.
Making the most of your brand identity...
