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Search Engine Optimisation

Search engine optimisation (SEO) analytics to improve your ROI

SEO Consulting Done The Right Way

Improving your ROI is a difficult job and needs measurement of many moving parts of your business to ensure it is done correctly. The same is true of local seo services that also requires a track history of tweaking and measuring in a constant iterative process. Our teams have the ability to measure the incremental improvements we make to your companies SEO campaigns. Building a gradual picture of each element that makes up your sites SEO footprint on the Web.

We have grown many businesses both local and national using SEO, so we can definitely help yours.

 

SEO Fundamentals

We can structure and build a map of your existing SEO within your website. Structuring your website in such a way that your site tags, metadata are all correct.

 

Keyword Research

We look at all the hidden long tail, and traffic keywords out there. Semantic keywords work in combination with your single keyword or key phrase and help determine the content that you are writing with Google and Microsoft.

SEO Audits

We have a number of specialist tools that will help unlock the potential of your website. Keyword research and implementation is fundamental to this. Our tools are just the starting point. We discuss your SEO requirements and aspirations that build content that really deliver results.

  1. Extensive SEO story topic research.

    The correct keywords to pick up on the search content that your clients are searching for intent your prospects have and what they search for when they are problem unaware, problem aware, and solution aware (i.e the right keywords).

  2. Content marketing and editorial calendar guidance.

    We work with your team or we can do this for you. You can outsource your SEO content creation. We build the content as part of a predetermined plan that we have signed off.

  3. Landing pages

    that are SEO relevant pages on your website that are part of the user journey. We build great SEO case study pages, product pages, and area landing pages.

  4. Storytelling + SEO.

    Your content needs to tell a story and be written in such a way that engages your prospects or customers. Without good story writing or video production, your content pieces will not rank, as your targets will not engage, click through, recommend. So it is really about your intent to entertain your customers and prospects first and foremost that should be kept in front of mind. No SEO should be forced but a natural part of your story builds.

  5. It’s An Iterative Process

    . We help you build content that can make your website convert more readily. Creating content that really is written naturally. SEO key-worded content, that is well crafted and has backlinks with high trust flow (TF), that keep people coming back for more.

Content is King
Content is king

SEO What We Can Do For You

Foremost great SEO structure and content for your website, with significant improvements in the right traffic landing on your website. Improvements in your Domain Authority and Trust Flow for the articles that you/we write for you that enable people to backlink to because of the quality of content.

The majority of Marketing Managers we speak to are spread too thin. They are constantly juggling priorities to satisfy the latest reporting from different elements of the company. SEO will just be one aspect of the marketing programs they are engaged with. We’ll create a complete SEO strategy that attracts, engages, and converts your ideal customer personas. From first prospect click to customer. So what do the team at Pier 9 do?

  • Extensively researched customer interactions, user journeys, customer personas and in-depth SEO knowledge enables us to deliver a great experience for your business. It’s all about the small incremental steps that we measure in our fully transparent approach. Small steps over time result in big gains.
  • Analytics, you will get access to the best in analytics data through our own bespoke portal. We can track everything from your customers to telephone calls all in a safe GDPR compliant framework.

Benefit: You’ll get the correct traffic that is ideal rather than poorly targeted traffic that reduces your conversion rate and increases your cost of acquisition. We focus on the long term.

  • SEO initiatives prioritised by highest gains first.

The benefits are you will get targeted content, delivered first that will result in the highest gains. We use 90 days plans, that are broken down in the monthly, weekly activities. These are agreed with you and your team. We then get to work delivering that content.

  • Forecasts for your future growth included expected traction, acquisition cost estimates, and business cases for appropriate funding.

Benefit: You’ll have all the tools necessary to predict your growth, plus you’ll keep your finance team happy, by showing estimated returns.

  • Regular consulting and guidance on your monthly and quarterly plans, including review meetings with your consulting team to discuss insights, importance, impact, and client-consultant input sharing.

Benefit: You’ll gain access to multiple subject matter experts in design, copywriting, conversion, and traffic acquisition to augment your team’s existing capabilities.

 

Getting Good ROI With SEO Campaigns

Why do companies choose to have us provide their SEO content year after year?

  1. Greater Value. We produce better, and more effective results than an internal marketing team or other generalist agencies.
  2. Proven Results. For every £1 invested in our consulting fees, we have driven £8 times worth of return for some clients.
  3. Speedy onboarding. We demonstrate within 90 days the benefit of taking us on board. Our 90-day programme is the minimum time that it takes for SEO to start to take effect.
  4. 100% Transparency. We work with you and not in a silo. Our work is 100% transparency, we work with you in devising how we build
  5. SEO Experience. We have already made the mistakes through many hours of trials, so you don’t need to. Build a better business with an experienced SEO team that delivers time and time again.

 

We can help if you are…

  • A high growth company that knows it can make a bigger impact, if only you had more customers.
  • A start-up wanting to get traction quickly.
  • Ready to make your SEO efforts and digital marketing a permanent, thriving part of your culture.
  • Sick of trying to do it yourself with limited, short-term results.
  • Too reliant on PPC and paid customer acquisition to continue scaling profitably.
  • Eager to be recognized and pursued as a national or global leader in your industry.
  • Ready to commit to a digital marketing system that reliably generates leads and sales.
Marketing and Strategy
Marketing and Strategy

Not Sure Where to Start?

Don’t worry. We’ll analyze your SEO challenges and recommend the exact strategies that will give you quick wins in the short term, and then focus on the small increments that build a longer more sustainable performance in the long term. We will provide you with a quick quote based on the amount of needed to rank for specific keywords, images etc. You have three options on how to engage our team.

  1. Start with local seo services. You outsource your entire Search Engine Optimisation to us. We do the leg work with our Search Engine Optimisations skilled strategist implementing the pre-agreed strategy. All of which is measured of course.
  2. A predefined project to solve specific issues, and helping them grow their learning too, or working standalone.
  3. We can also work within your business and become part of your team. We have a number of businesses we are doing this with. This helps you also gain an understanding of your future success.

We are happy just to have a chat, about your requirements and what can be achieved.

Google also offers this simple starter guide if you are a developer, click here SEO Starter Guide for more information on this

 

It’s Hard To Buy Search Engine Optimisation Consulting

So here’s how we’ve made it easy and risk-free

  1. You contact us, letting us know what you need.
  2. We’ll analyze your site to identify whether we’re a good fit for each other.
  3. If we think there is room and to develop your strategy, we’ll discuss how we can grow your business. Providing quotes, timescales and strategy.

 

Claiming Your Free SEO Website Review Session

We have a number of tools that help to determine your existing Website structure and how your website is currently built. This is a fundamental part of gaining good SEO structure for your business. We need to know what is currently going on.

  1. Free SEO Web audit here.
    No strings attached – if you want your website to perform online then you really need your website structured and built in the right way.
    We simply just ask a few questions and understand your current situation. There is no one size that fits all, and so everything we do is unique to the client we are engaging with.
  2. Unique strategies.
    Go to the blog section. Where you can find articles, top tips on SEO, website builds, Adwords and a whole host of articles that will help you. These are being produced on a weekly and monthly basis, so please follow us on our website by going to Pier 9.
  3. Please share if you know of another marketer Director or Manager who’d enjoy reading this page, share it with them via email, Linkedin, Twitter, or Facebook.

SEO Services From Pier 9

  • Building new Websites from the ground-up.

    New SEO structured websites that will help you start your companies ranking journey.

  • Website migrations

    Swapping from one domain to another domain including the cleaning of the SEO inventory to reposition with the Google and Microsoft the new keywords and phrases

  • Google penalty recovery.

    Where your traffic has dropped due to a Google penalty.

  • Website crawling blocks.

    Poor user experiences, robot txt blocking content, poor SEO site structure all help in determining if your SEO efforts will make a difference. Our teams will help in

  • Toxic backlinks

    . Bad links that need to be disavowed. This can hamper your SEO efforts severely and we use a number of tools to help get rid by disavowing the toxic backlinks.

  • Marketing Strategy and Implementation

    We help companies of all shapes and sizes across the UK and Europe. We can help you build a good quality strategy and then implement this with your team or use ours whatever you would prefer.

  • Local SEO ServicesLocal SEO services are important for shops who usually accept footfall to their premises, any business selling in a geographic area.

At Pier 9 we’re here to help your business succeed through our aspects of ‘Attract, Convert, Retain and Improve’ – proven results with bags of experience. Over 30 years of Marketing experience. A qualified team of CIM professionals experienced independent creatives and strategists. Throughout our history, we have worked with a range of industry-leading B2B brands across a range of industry sectors.

You are at the heart of what we do. Pier 9, Marketing and Design for Sustainable Business Growth.